We are thrilled to announce a new business partnership between West Pier Ventures (WPV) and Campbell Pacific Media (CPM), marking a significant milestone in the digital media and data technology communications
A union of adtech expertise and vision
WPV, renowned for its agile and innovative approach, specialises in crafting and executing dynamic marketing, communications, and business development strategies. Its expertise spans Europe and the Asia-Pacific region, providing unparalleled support in connecting businesses with vital industry media and stakeholders and driving substantial growth, especially for companies aiming to expand into the APAC market.
CPM is a new and esteemed digital media agency that shares this dedication to fostering growth and innovation. Together, WPV and CPM are combining their strengths to offer comprehensive AdTech agency services, including business development and referrals, PR and content creation, sales, coaching and advisory solutions.
Shared values and experience
The partnership is underpinned by a mutual commitment to excellence and a shared history. WPV's Managing Director, Andrew Darling, and CPM’s founder Caroline Campbell, have a long-standing professional relationship that began at Cannes Lion in 2014 and continued through to when they were both based in Singapore working in the AdTech sector.
“This is more than a business collaboration; it's apartnership between friends who share a vision for the future of digital media and data technology in the APAC region,” says Andrew.
“It’s great to partner with a friend and someone I have worked alongside for over 10 years who shares my love of Asia and a similar vision for its business future,” says Caroline.
Localising PR and content creation
Recognizing the unique challenges and opportunities in the Asian and European markets, this partnership aims to localise PR and content creation for these regions. Leveraging WPV's extensive experience in marketing, PR, corporate communications, and business development, combined with CPM's expertise in digital media, the partnership promises to deliver tailored and effective strategies for clients operating in these dynamic markets.
A future shaped by innovation and collaboration
As we embark on this exciting journey, we invite you to join us in shaping a future where technology, innovation, and collaboration drive growth and success. Stay tuned for more updates on this transformative